SM Marketing working with TV & Film star Adrian Paul on The Sword Experience

SM Marketing working with TV & Film star Adrian Paul on The Sword Experience

We are very please to announce we will be working with TV & Film Star Adrian Paul on the Press and PR for his forthcoming UK Tour of his Sword Experience.


Film and Television Star, and martial artist Adrian Paul, has announced that he is taking his successful ‘Sword Experience’ event to the Europe in July. The Sword Experience, a unique training program designed and directed by Adrian Paul, will be taking place at a number of locations throughout the UK and Ireland:

July 16th – Trim Castle, Ireland
July 19th – Warwick Castle, England
July 23rd – Hopetoun House, Scotland

The event is designed to provide everyday individuals with a taste of the formal and mental training that goes into the development of a martial arts warrior, it also gives them a glimpse into the world of film and TV. The Sword Experience was created by Adrian Paul to pass on his invaluable knowledge that he learned while working with world-renowned action stars, stunt choreographers, and sword masters.

“I am really looking forward to the Sword Experience inaugural tour because it’s a bit of history, fun, shopping and learning the choreography of a fight from famous movie or TV show. I not only get to host the events in Ireland, England Scotland and France, but by partnering with Hiatus tours, we can also offer something different. Take your pick, a stay in Dublin, a journey through the Cotswold’s, or a meander through Edinburgh, even a stop off at the home of The Highlander, in Glenfinnan and Loch Sheil. Plus, there’s Paris and the splendor of the Loire Valley, in France. The cool thing is, people can decide how much, or how little they want to do.”

An event, in some of the UK and Ireland’s oldest and most picturesque castles is a natural fit as Paul is best known for his lead role as Duncan Macleod, in the action series Highlander. The show spanned 6 seasons, 117 episodes and ran in over 90 countries worldwide. In addition to starring in many renowned action shows and movies, Paul has also choreographed numerous sword fights and action sequences for both television and film during his 30-year entertainment career. He has directed and produced many TV and Film projects. In 1997 he also founded his own charity: The Peace Fund. The Peace Fund was established in 1997 to help improve the lives of children in the United States, Haiti, Thailand, Cambodia, Pakistan, Hungary, and Romania.

Different ticket levels are available for each event, including the basic Sword Experience, the Silver Sword Experience, and for those who just wish to revel in the ambience and watch the action there’s Spectator Tickets, and Participant Spectator Guest Tickets.

Tickets are available to buy separately for each event, but for those wishing to have a more immersive experience Hiatus Tours will offer the chance to travel the whole tour, taking in such wonderful historical landmarks and items such as Ireland’s the book of Kells, to the Scottish Crown jewels at Edinburgh Castle, or the chance to visit places they filmed Highlander in Paris with Adrian as your guide. A true once in a lifetime experience for the history buff or Highlander fan.  For further information please visit

Additional upcoming locations for The Sword Experience in 2017 include Tauranga, Wellington, Knoxville, Sacramento, Rhode Island, Baton Rouge, and Los Angeles. Every event is a different fight, with different locations, sets, lighting and choreography for participants. Although it is called a training program, it is ultimately an experience unlike anything else available today.

For more information, or to buy tickets today, visit:

For more information on the Press and PR for this project please contact:



About the author

Stuart Mitchell administrator